Passive income and financial freedom is something every young person desires to achieve these days, and affiliate marketing has shown multiple times that it can be a good vessel for such a thing. You don’t have to move to Vegas, invest a ton of money, know every aspect of the March Madness bracket, and be a sports genius to become a self-made millionaire anymore.
However, affiliate marketing is very competitive and a very difficult place to pitch up. Casino affiliate businesses are at the very top of the food chain, which makes it even harder to reach what you strive for on your journey. Still, it is not impossible, so make sure to keep reading to find out more!
How Big is This Market?
Market research should always be the first step into any new industry. When it comes to affiliate marketing, this is an especially important step. Some blogs, groups, and forums online will tell you that online gambling affiliation has passed its golden age around 2010. However, if you just take a closer look at the statistics you will find out that the boat is still in the harbor and that you’ve not missed it.
In 2017, the online gambling market was measured at around $46 billion, which makes it one of the biggest industries available to invest in, regarding the digital world. In addition, experts estimate that this number will be more than doubled by 2024 when its estimated size will be about $95 billion.
How do Casinos Benefit?
Affiliate marketing offers one of the biggest benefits to owners that you can have – it allows them to measure the affiliate-to-affiliate progress over time. Our marketing techniques are better the more data and information we have. Therefore, affiliate marketing’s features allow owners to have an almost infinite amount of information they can optimize in their strategies.
Additionally, affiliate marketing is very good since it allows payments based on performance. The casino only needs to pay once they’ve already got the conversion, which was never a thing with traditional marketing. When looking towards the ROI, affiliate marketing has a lot more benefits compared to traditional marketing.
Online presence is probably one of the most important aspects when talking about affiliate marketing. Exposure and reputation are what build trust in the consumer. Therefore, it is always a good idea to hire a middleman to piggyback their credibility in order to promote your casino. Organic testimonials are always good, but brand exposure is something you need to build, and it has its own price.
How does it Work?
In simple words, the term affiliate marketing stands for an arrangement in which one party pays a commission to a third-party site in order to generate sales, leads, or traffic. Some people would even say that it is as simple as saying thank you in a form of funds to mediums who are happy to sell your product on their behalf.
Gambling affiliate websites work in a very similar way. However, the only difference is that customers are passed onto online casinos instead of purchasing a physical product. If you’ve successfully funneled a customer to a casino website and they deposited and eventually lost some money, you will earn a percentage of that money back as a “thank-you” guest.
It is very important to get your links on since all players are tracked via cookies they receive once they click a link you posted on your website. It can be a button, embedded link, image, or banner, it doesn’t matter, it is just important to lead to the gambling website.
Ready to Start?
Once you’ve done your research, sized up the market, and understood the concept of how everything works, you’ll be ready to start your own online affiliate marketing website for gambling. Making a website is where it all needs to start. It is by far the best foundation to get started and will eventually lead to plenty of conversions.
Make good content, build backlinks, and be present on social media. Once you have all of this under control you will notice how easy it is to actually bring in new customers and achieve financial freedom.